March 18 – 23, 2018 | Advertising List No. 9 | Eﬀ ective from September 1, 2017 MEDIADATA 2018 Now in a new handier format ! REACH MEDIA MIX CONTENT Benefi t from the wide reach of Frankfurt daily and achieve more than 58.000 national and international premium contacts around your booth and at Light + Buidling. Impress visitors with your ads in a high- quality editorial environment and use the circulation of both print and e-paper issues to reach your target group. Our editors and photographers report on innovations, products, events and timings in German and English, making Frankfurt daily an absolute must-have for Light + Building.
FRANKFURT DAILY | The official trade fair newspaper Mediadata 2018 ABOUT FRANKFURT DAILY The official trade fair newspaper Since 2000, Frankfurt daily has been the only official daily newspaper at Light + Building in Frankfurt – the world’s leading trade fair for lighting and building services technolo- gy. Frankfurt daily is published as a bilingual German/English version. DAILY UPDATES TOP-NOTCH EDITORIAL QUALITY A core of editors at Frankfurt daily constantly keeps you up-to-date with innovations, product news, event details and timings. The pages that change daily provide space for editorial news hot from the press. Frankfurt daily is published in a new handy compact format on six fair days with a total circula tion of 50,000 copies. Product news, fair events and a daily photo gallery – our editors provide the right journa- listic setting for your ads.
FRANKFURT DAILY | The offi cial trade fair newspaper Mediadata 2018 RUNNING SMOOTH and getting the right people to your booth BENEFITS TAKE ADVANTAGE OF THIS UNIQUE OFFER 1NEWSPAPER, 6 ISSUES, COUNTLESS OPPORTUNITIES Six issues, updated daily Total circulation of 50,000 copies Published each morning of the fair Distributed free to all visitors Delivered to 43 hotels close to the fair Frankfurt daily not only helps you reach visitors – publication via all three channels (print, online and mobile) also ensures that you’re highly visible in the international branches of the Light + Building trade fair. Make use of this cross-media presence for: advertising product innovations gaining new customers increasing customer loyalty generating more sales Internationality | Dual languages through- out help you reach an international audience. Full attention | Pinpoint marketing directs visitors to your booth and attracts more attention to your presence and products. Coverage | Just one booking at one price means you will appear in all issues. n e-Paper 2016 >>>
FRANKFURT DAILY | The official trade fair newspaper Mediadata 2018 PEOPLE@ FRANKFURT DAILY Christian Bartenbach (CEO) from Bartenbach Dr. Ing. Alexander Zimmermann (Alleiniger Gesellschafter) and Reiner Jürgens (Managing Director) von RZB Jürgen Kitz (Managing Director) from ESYLUX Caroline Böhme (Marketing /PR & Media) and Wolfgang Auber (Leitung Marketing) from Waldmann Manfred Diez (Managing Director) von RIDI * Source: Frankfurt daily 2016 Thomas Fritzsche (Managing Director Corporate Strategies WE-EF LIGHTING Co Ltd, Bangplee, Thailand) and Stephan Fritzsche (Managing Director WE-EF LEUCHTEN GmbH, Bispingen, Germany, and WE-EF Group)
FRANKFURT DAILY | The official trade fair newspaper Mediadata 2018 58.734 GOOD REASONS TO PLACE YOUR AD As a print edition, online and on the go PRINT EDITION E-PAPER NEWSLETTER With a circulation of 50,000 copies over six days, as well as distribution to exhibitors and hotels near the fair, Frankfurt daily is the place to find all the relevant information for Light + Building. Benefit for visitors: the latest news and inspiration, free of charge and at your finger- tips. Your ads will also get full attention in the e-paper editions – and can be expanded across various media with digital add-ons. Benefit for visitors: on the go, on the train and in the hotel, always up-to-date. The newsletter of the trade magazine LICHT expands potential readership. Benefit for visitors: information on the current issues. WEBSITE Visitors can download all the issues from our website, or can access them as e-papers – fresh every day. Benefit for visitors: ideal for preparing for the fair and for follow-ups. e-Paper 1.927* CONTACTS Newsletter 1.279** CONTACTS OVERALL REACH 58.734 CONTACTS Print editon 50.000 CONTACTS Website 5.528* CONTACTS * Figures as of 2016. ** Subscribers as of August 2017.
FRANKFURT DAILY | The official trade fair newspaper Mediadata 2018 SIZE MATTERS Our new ad sizes at a glance Your image and product ads help you stand out from your competitors – and all that for a fair and transparent pricing model. Because with just one booking you will appear in all six editions. OPTIONAL CHANGE OF MOTIF STRONG MARKETPLACE Ad motifs can be changed daily. Each change costs 565 euros. The marketplace is the big setting for small-format ads. 1/6, 1/8 and 1/12 pages, and now also a 1/4 page are available as a choice of format. Format Dimensions with bleed (WxH) Price 4c** Front page box Front page strip 2/1 double page 1/1 page 53 × 53 mm (type area only) 254 × 52 mm* 508 x 352 mm* 254 x 352 mm* 1/2 page landscape 254 x 173 mm* 1/2 page portrait 124 x 352 mm* 1/3 page landscape 254 x 113 mm* 1/4 page landscape 254 x 84 mm* 1/4 page portrait 124 x 173 mm* 1/4 page portrait (column) 65 x 352 mm* Marketplace (type area only) 1/4 page 1/6 page 1/8 page 1/12 page 112 x 154 mm 112 x 101 mm 112 x 74 mm 112 x 47 mm 7,875 € 11,750 € 30,800 € 15,780 € 10,500 € 10,500 € 8,425 € 7,150 € 7,150 € 7,150 € 2,700 € 1,780 € 1,390 € 1,010 € Front page box 2/1 double page 1/1 page Front page strip 1/2 page por- trait 1/3 page landscape 1/4 page landscape 1/4 page portrait * Format with bleed +5 mm trim at all edges, newspaper format 254 mm x 352 mm. ** Price for booking six issues for Light + Building. All prices are subject to VAT at the prevailing rate. 1/2 page landscape Marketplace (type area only) 1/6 1/6 1/8 1/12 1/12 1/4 1/6 1/4 1/6 1/8 1/8 1/8 1/6 l ) n m u o c ( t i a r t r o p e g a p 4 / 1
FRANKFURT DAILY | The offi cial trade fair newspaper Mediadata 2018 GETTING MORE OUT OF IT VIDEO INTEGRATION AUDIO INTEGRATION WEB LINK Why not add a video to your ad? Digital moving images are very much in fashion and particu- larly attractive for users of mobile platforms and tablets. Ideal for tutorials, interviews and complex advertising messages. 250 € per video format Add value to your ad with an audio mes sage – as a podcast, radio commercial or other innovative format. Direct e-paper readers to your website or additional info material via a web link. 100 € per link 250 € per audio format You will find the technical data here >>> All prices are subject to VAT at the prevailing rate.
FRANKFURT DAILY | The offi cial trade fair newspaper Mediadata 2018 WE’RE ALWAYS HERE FOR YOU Your contacts at Frankfurt daily Do you have any questions about Frankfurt daily? No problem. Our contacts are on hand with advice at any time, helping you to turn your advertising idea into reality. Editor-in-Chief Emre Onur Phone: +49 89 126 07-257 emre.onur@pfl aum.de Advertising Sales Christian Schlager Phone: +49 89 126 07-365 christian.schlager@pfl aum.de Advertising Coordination Messe Frankfurt Medien und Service GmbH firstname.lastname@example.org DATES Editorial deadline January 29, 2018 Advertising deadline February 5, 2018 Closing date for material February 16, 2018 Publication dates for six issues March 18-23, 2018 Order confi rmation and invoicing is via Messe Frankfurt Medien und Service GmbH Ludwig-Erhard-Anlage 1, 60327 Frankfurt am Main, Germany Managing Director: Klaus Reinke, Dr. Andreas Winckler • Frankfurt am Main District Court, HRB 24768 • The General Terms and Conditions for advertisement orders in magazines and newspapers apply (as of 07/2015); see www.frankfurt-daily.com. >>> Click here to go to our Terms and Conditions. Publisher Messe Frankfurt Medien und Service GmbH Ludwig-Erhard-Anlage 1 60327 Frankfurt am Main, Germany Phone: +49 69 7575-5515 email@example.com www.publishingservices.messefrankfurt.com www.frankfurt-daily.com Co-Publisher Richard Pfl aum Verlag GmbH & Co. KG Lazarettstraße 4 80636 München, Germany Phone: +49 89 126 07-0 info@pfl aum.de www.pfl aum.de