›› about ›› print advertising formats ›› digital advertising formats ›› distribution ›› dates ›› contact the official trade fair newspaper advertising list nr. 9 | effective from 10/01/2016 www.frankfurt-daily.com rate card 2017 5. – 8.4.2017
about frankfurt daily the official trade fair newspaper frankfurt daily is the only official newspaper of musikmesse 2017 – the world’s biggest trade fair for musical instruments, sheet music, music produc- tion and marketing. frankfurt daily is a dual language publication with text in both german and english. updated daily with its unchanging inner section, frankfurt daily ensures that coverage of innovations at the fair and pro- duct reports, as well as the dates, times and other details of events, appear in every issue, whilst the outer section, which is different every day, brings readers the very latest news. present every day of the fair four different editions of frankfurt daily are published in din a3 format with a total print run of 30,000 copies. top-quality editorial content product news, events and a daily photo section – a team of editors and photographers provide a high- quality journalistic framework for your advertising. be there – in frankfurt daily, the only of- ficial newspaper of musikmesse, and enjoy all these advantages: 4 issues, each produced overnight a total print run of 30,000 copies frankfurt daily musikmesse appears in four daily editions and early in the morning distributed free to visitors and exhibitors journalistic reporting your benefits with the trade fair newspaper, you don’t just reach visitors to the show: in addition, its dissemination through three diffe- rent channels (print, online and mobile) guarantees you extremely high visibility throughout the international branch of the musical-instrument sector. use this cross- media presence to: attract visitors and win new customers consolidate your ties with existing customers increase your turnover profit from: international reach: the newspaper is produced in two languages on site by highly qualified journalists and translators to reach an international readership. total attraction: with precise marketing at the point of interest you attract visitors to your booth and more attention to your products. coverage: one booking at one price secures your appearance in all issues. and you can change the motifs as often as you like. price/performance: compared to the costs of a booth space, you virtually reach all visitors to the fair with a small budget. 4 issues, each produced overnight total print run of 30,000 copies exclusive advertising only for exhibitors frankfurt daily more than just a newspaper ›› e-paper 2016 essential reading for musikmesse reach your target group directly and at the ideal moment
distribution print distributed to hotels distributed to exhibitors* distributed to visitors total print total reach 127,295 contacts newsletters print-newspaper website e-paper viewer 83,725 30,000 12,784 786 digital access figures for 2016 * exhibitors musikmesse 2016 30,000 27,732 1,068 1,200
frankfurt daily escapes no one’s attention: the four daily issues are distributed with a total circulation of 30,000 copies print. in addi- tion, the publication via all three channels (print, online, mobile) guarantees very high visibility: handed out free-of-charge to visitors each morning distributed to exhibitors delivered to hotels near the fair significantly circulation increase due to newsletter + website distribution total reach: 127,295 national and international contacts distribution on the fair grounds and in hotels e-paper in hotels newsletter high visibility on 3 channels: print online mobile website readers‘ and musikmesse newsletter 127,295 national 127,295 national 127,295 national 127,295 national 127,295 national distribution 30,000 copies print
print advertising formats format examples only possible in the type area format in the bleed area + 5 mm trim allowance above, below and to the side 1 / 6 1 / 8 1 / 12 550×397mm 594×420mm 270×397mm 297×420mm 202×285mm 217×300mm 132×397mm 148×420mm 132×190mm 148×210mm 270×190mm 297×210mm 270×125mm 297×143mm 270×90mm 297×109mm 132×125mm 132×84mm 132×63mm 1 / 1 din a3 2 / 1 double spread din a3 1 / 1 din a4 1 / 2 portrait din a3 1 / 2 landscape din a3 1 / 3 landscape din a3 1 / 4 landscape din a3 1 / 4 portrait din a3 marketplace
formats bleed formats* width height prices bw, 4c** additional cost 4+3*** 2/1 page din a3 594mm 420mm 20,400 € 8,160 € 1/1 page din a3 297mm 420mm 11,300 € 4,520 € 1/1 page din a4 217mm 300mm 9,270 € 3,700 € 1/2 page landscape din a3 297mm 210mm 7,570 € 3,030 € 1/2 seite portrait din a3 148mm 420mm 7,570 € 3,030 € 1/3 seite landscape din a3 297mm 143mm 6,150 € 2,460 € 1/4 seite landscape din a3 297mm 109mm 5,200 € 2,080 € 1/4 seite portrait din a3 148mm 210mm 5,200 € 2,080 € marketplace (type area only) 1/6 page din a3 132mm 125mm 1,550 € 620 € 1/8 page din a3 132mm 84mm 1,130 € 450 € 1/12 page din a3 132mm 63mm 820 € 330 € advertisement your image or product advertise- ment appears in all editions. with a single booking at a single price. in addition, you can change your copy and artwork as often as you like. per change of content and day , a further 565 euros is charged. the marketplace highlights small- format ads. the formats available are 1/6, 1/8 and 1/12 of a din a3 page. take advantage of our 4 + 3 offer: with one booking, appear in all four issues plus three issues of the frankfurt daily prolight + sound on show days 5–7 april. *format in the bleed area + 5 mm trim allowance above, below and to the side, newspaper format 297 mm × 420 mm, ** price for a booking in 4 musikmesse issues. *** additional cost for a booking of three additional prolight + sound issues. all prices are subject to vat at the prevailing rate. ›› technical data print one price for all four issues! 4 + 3 our offer for you! with one booking, appear in all four musikmesse issues and, in parallel, three issues of the prolight + sound.
digital advertising formats
digital advertising formats with frankfurt daily, you can also reach customers via notebook, tablet or smartphone. take advantage of the synergy of print and digital media for your advertising appearance. enhance your adver- tisement in the electronic edition through additional digital formats and interact with your customers in a purposeful way. video/audio accompany your advertisement with a video or audio clip. moving-image advertising is a trend and is mainly addressed to users of mobile platforms and tablet devices. ideal for tutorials, interviews and complex advertising messages. 250 € per video or audio clip weblink guide readers of the e-paper directly to your website or further information via a link. 100 € per link your advert your advert ›› technical data digital all prices are subject to vat at the prevailing rate. take full advantage of the possibilities our digital advertising formats offer!
date booking and editorial deadline 18 february 2017 deadline for advertising data 03 march 2017 publications, 4 issues 05 – 8 april 2017 dates 2017 attract visitors directly to your stand with the frankfurt daily newspaper! dates frankfurt daily musikmesse frankfurt am main germany april 5–8, 2017
contact publisher messe frankfurt medien und service gmbh ludwig-erhard-anlage 1 60327 frankfurt am main, germany phone: +49 69 7575-5515 email@example.com www.publishingservices.messefrankfurt.com ppvmedien gmbh postfach 57 85230 bergkirchen, germany phone: +49 8131 5655-0 www.ppvmedien.de www.fd.ppvmedien.de editor in chief udo weyers phone: +49 8131 5655-679 firstname.lastname@example.org ad scheduling ppvmedien gmbh christopher przybilla phone: +49 8131 5655-691 email@example.com advertising usa joe statuto 603 haven lane, clarks summit, pa 18411, usa mobile: +1-570-604-1111 firstname.lastname@example.org advertising sales ppvmedien gmbh karoline lohner phone: +49 8131 5655-61 email@example.com advertising sales ppvmedien gmbh david m. kramny phone: +49 8131 5655-33 firstname.lastname@example.org advertising sales china jia xu mice cultural diffusion co., ltd phone: +86 18121212826 email@example.com order confirmation and invoicing through messe frankfurt medien und service gmbh ludwig-erhard-anlage 1, 60327 frankfurt am main, germany managing director: klaus reinke, dr. andreas winckler local court: frankfurt am main, hrb 24768 the general terms and conditions for advertisement orders in magazines and newspapers apply (state 07/2015), to be found at www.frankfurt-daily.com. ›› to the gtcs phone: +49697575-5515 phone: +4981315655-0 phone: +4981315655-679 phone: +4981315655-691 phone: +4981315655-61 phone: +4981315655-33 phone: +8618121212826
we’d be happy to advise you! frankfurt daily your marketing partner for a successful trade fair appearance!